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Shoppers Out to Find Post-Christmas Sales, Return Gifts
Written by Lindsey Burnworth
Last updated on December 26, 2012 @ 7:13PM
Created on December 26, 2012 @ 6:23PM
 
Santa may have just left presents at your house about 24 hours ago, but folks were busy returning gifts and shopping for post-Christmas deals on Wednesday. Whether they were just browsing or they had specific items in mind, most found pretty good deals along the way.
 
"Returning some stuff and looking for the deals. We had a lot of gift cards to use," said Jennifer Jones of Parsons.
 
These sales come after what some economists call a slow holiday shopping season. Possible reasons include worry about the economy and severe weather that's hit our area the past few weeks, but either way it'll likely hurt many retailers at the end of the year.
 
WVWC business professor, Kelly Hughes, said business can end up with 50% of their sales during the holidays, and that's why they're so important. She said said that's why some stores go out of business in January because their fourth quarter sales don't add up.
 
Those possibilities didn't stop shoppers from heading out to the mall the day after Christmas.
 
"Deals right now are Christmas decorations, 50 to 60% off, but as far as clothes, not yet, not a whole lot of mark downs," said Marcie Boulden of West Milford.
 
Many retailers are hoping that enthusiasm will help their numbers go up before the end of the year.
 
"I like this because you can save a bit more money than you do before Christmas. Aeropostale had like 70% off, same with American Eagle. There's been a lot of 60 and 70% off deals today, they've been really good," said Jones.
 
Sales will continue through the end of the week.

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